the marketing genius who’s deleted more 6 and 7-figure businesses than anyone else
(*all because he gets bored)
A poor man’s money is hard to earn, but easy to scam
“A poor man’s money is hard to earn, but easy to scam. Interesting phrase, isn’t it?” the wifey asked me. “Hmmm…” I thought for a moment. But I couldn’t get it. So I asked, “What does it mean?” “Well, I’m…
The eyeball-rolling speed reading secret of this genius marketer
A mysterious subscriber, Chris The Realist, writes in: === Hey Allen, I recently came across your work and I read your article ” How to read as fast as Usain Bolt runs” I’ve also seen your acknowledgement of the theory…
The Banana King vs The Burger King
A couple weeks back: I was feasting my eyes on the tales of two kings. The Banana King. And The Burger King. More specifically… I was reading both of their biographies. Biographies being something I ‘dine’ on a lot. Because…
A dirty marketer’s soil-shoveling romance
A kind email from a Dopamine on Demand subscriber dropped into my inbox a few days ago. And he told me that… … he enjoys reading my emails… … and sales letters… … because I do everything I talk about…
How to kick the door down and escape the AI Hype Cycle
Let me tell you a story, from when dinosaurs walked the earth… So: When I was a kid, there was no such thing as the Internet. Yes, it’d been invented. But hardly anyone knew what it was. Or was using…
Born to be a video game character, forced to be a marketer
This was so freaking hilarious, I just couldn’t stop laughing. So I called the wifey over… … and she started laughing at this too. But I was on YouTube a couple moments ago, when the algorithm suddenly sent my way…
Long-winded copy vs short-sweet copy
“Is it better to write long copy, or keep things short?” the wifey asked me, a couple days back. “Long! Almost always long. As long-winded as you can. Because the more you tell, the more you sell,” I replied. “Oh?…
Masochistic marketers just begging to get slapped
I’ve been busy trading lately… No: I’m not trading stocks. Or options. Or even crypto. No, what I’ve been trading are… … trading cards! But it’s been pissing me off! Because, I keep seeing these trading cards that I bought…
How to AI-slop-proof yer copy and content
At last, I’m done… The last few weeks have been a wiiiiild ride for me. Writing a new work on… how to use the latest, shiniest new neuroscience techniques in your content and copy… to squeeze dopamine outta the brain…
The drug-guzzling Michael Jackson method that hands you bushels of cash on a Neverland platter
If you’ve been hankering to hear from me… … because I haven’t mailed out in a while (I think it’s been nearly a month since my last email?)… … and you’re wondering what sort of new, dirty, no good, profit-pilfering…