“Want to grow twice as fast? You have two choices. Throw money and pray, raise twice the cash, hire twice the staff, spend twice as much on ads, cross both your fingers, or learn copywriting. Increase conversions from 1% to 2% and that’s twice as many.”
~ Harry Dry, Copywriter
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But other than doubling the money you make?
Just by changing up a couple of words?
I was just reading this research study:
Where researchers took a group of sad, depressed, and traumatized people. And told them to just talk about what was bothering them. Ever heard that advice before? Tell someone about it. You’ll feel all warm and fuzzy inside.
Except that…
… when researchers tested them after they talked about it, they didn’t feel any hots or fuzzies at all!
Even though they said they did.
But next:
Researchers took another group of “sad people”.
And told them not to talk about their trauma, their worries, their depression, their fear. But instead… to just silently… write about it.
The result?
They were significantly less sad, depressed, and traumatized!
Why?
Well simply because when you talk about stuff, you’re not really thinking. You just say whatever comes to mind. And when you don’t think, the brain doesn’t process your emotions. But when you write? It forces you to think… about what to say first… before you write it all down!
And apparently, this helps the brain do its ‘magic’.
But it works the other way too:
Instead of the sad stuff, when researchers told them to write ’bout the happy stuff, stuff that made them laugh, made them smile, made them grateful they weren’t in jail right now surrounded by serial murderers… it made them… a lot happier than they were before!
Which makes me think that…
… copywriters are probably some of the happiest people on earth.
Why?
Well because they have to write about the good…
… and the bad…
… and the ugly…
… and they have to do it all the time!
But:
It kinda reminds me of how companies love using this technique too. To get people “thinking happy thoughts” about their brands. Especially using slogan contests. Where you can win money if you write down on a piece of paper the one biggest reason “Why you love Brand X”, and you have to write something like “I love Brand X because it gives me the hots”, and drop it into the box to win the cash.
Even if you don’t love it at all.
A little trick that Godfather of Persuasion, Dr. Robert Cialdini, says instantly makes you like the brand more.
Even if you didn’t actually like it before.
And which might give people the hots and fuzzies for you too, if you ever told them to do this:
“Write down 10 things you love about me, and I want it handed in by Wednesday.”
At any rate:
Copywriting doesn’t just double the money you make. Or make you twice as happy, half as sad, or double how much you love your life or favorite brand.
But you can also use it to quickly…
… double the free time and energy you have everyday.
So you can get more done.
In less time.
And with less energy and effort.
Not with just any plain ol’ copywriting though, because that ain’t enough. But with these unique “copywriting hacks” used by some of the world’s greatest scammers and con artists. Albeit, with a completely legal and ethical twist.
But if you want double your free time while spending half the energy:
You have two choices.
Throw money on tools and pray, buy double the AI you have today, hire double the staff you have on pay, spend double the time you learn AI everyday, cross your fingers behind your back, or discover these quick and easy ‘copy hacks’.
Because when you double your productivity this simple way, you’ll double your free time and energy today.
Best part? You don’t have to write a word to do it…
You’ll still feel the hots and fuzzies all the same…
You just have to start here:
https://themysteriousmarketer.com/scam-your-brain-productive/
Allen Walker
The Mysterious “Unhappily Happy” Marketer
Allen Walker, the Mysterious Marketer, is the marketing genius who’s deleted more 6 & 7 figure businesses than anyone else on the planet (*all because he gets bored). He’s also known as the world’s most genius renaissance marketer. Visit his blog to read thousands of his ‘secret’ copywriting tips for getting paid to grow your email list.
This post (https://themysteriousmarketer.com/how-to-grow-twice-as-fast-in-half-the-time) was originally published by Allen Walker, The Mysterious Marketer. And yes, you can click that link to read his newest secrets for free…