“Are you still reading that sales page you just wrote?” I heard the wifey say, as she giggled beside my desk.
“Umm… I really don’t know why… But it just feels so enjoyable to read. Like its addictive, or something…” I mumbled without looking at her.
I could feel the wifey quietly grinning next to me.
But I think I’d probably read my new One-Minute Word Hacks sales letter…
… 5 to 6 times now?
And every time, after a while, I’d open it back up again, and start reading it all over from top to the bottom. Because it just felt so… satisfying.
But:
I was reminded of a message that Mysterious subscriber, Jerry Alvarez, sent me a couple years back, when he said…
“I must ask, who writes your copy? It is some of the best copy I have ever read. I don’t usually like reading long form copy, but damn, it answered all my concerns I needed answered for knowing about PLR. That was all before even getting the actual product. I really have never seen copy this good. I have now set a goal to write copy close to as good as you have.”
And I now I’m left thinking to myself:
“Darn… I’ve addicted myself to my own sales copy.”
But speaking about addictive sales copy…
Not every great copywriter in history was able to write copy that addicted the reader to the point that they enjoyed it so much, they just couldn’t stop.
And, yes.
You can make money, and sales, just fine without sucking people into your copy.
But if I had to bet between…
… a copywriter who could addict me to his stuff…
… and one who didn’t…
… I’d bet on the one whose writing I enjoyed so much, I didn’t want to stop…
… every time!
Why?
Well, simply because in today’s ADHD-infected, social-media minded world, the rising tides of AI-driven slop contents are just making it absolutely ‘bonkers’ for someone who already can’t sit still for a minute.
And if you can’t make it easier for them?
They’re gone, baby!
But:
My favorite copywriter, who I’d bet on to survive the upcoming AI-ADHD-zombie apocalypse?
Every single time?
The legendary copy genius, Gary Halbert.
And it brings to mind a story that his son, Bond, once told… several years after Gary passed away from a heart attack in his sleep.
He mentioned that…
… one time…
… when he went to a coffee shop to catch up on some work…
He was faithfully reviewing one of his dad, Gary’s, old ads. And studying it. To get some ideas for a new project or something.
And this waitress came by his table.
But when he saw her, he handed her that old sales letter Gary wrote. The one that he was studying. And he asked her what she thought about it.
But that waitress lady…
… the moment she set eyes on that piece of sales copy…
… after taking it into her hands…
… just stood there…
… her eyes totally glued…
… and she just couldn’t stop… reading!
But when she was done several minutes later, she handed old Gary’s sales letter right back to Bond. And told him that it was pretty good. Then, started walking away, right back to the kitchen…
But Bond looked at her and smiled, while saying to himself:
“Looks like you still got it, pops!”
Anyways:
Creating copy (and content) that sucks you in, and never wants to let you go, is an art and science that never ends. You just keep getting better and better at it.
I’m not sure how far away I am from the legend that is Sir Halbert.
The mountain is high.
And the trail is long…
But nevertheless, in my latest work on 21 One-Minute Word Hacks, I share some (very) simple ‘tricks’ that almost anyone can use (even 14-year-old kids) to quickly make… not only your content, but almost any type of sales copy as well… drastically more ADDICTIVE… to the point it’s almost like eating chips, chocolate, cookies and coffee. You can’t have just one.
And inside:
I mention several, very quick and easy word-hacks that the late Gary Halbert constantly used, in his content and copy, to make them way more seductive to the human mind.
While bringing him a few million extra in sales too.
And he used these to the point that…
… let alone his ideal prospects…
… but even random waitresses couldn’t (and still can’t) take their eyes off his stuff!
And this includes one very powerful Halbert word hack, that was also used by arguably the most famous scientist in history, Albert Einstein. To promote himself. And his theories.
I guess great minds think alike.
Anyways:
I don’t recommend reading this if you’re driving right now…
… or crossing the street…
But if you’re currently in a safe place, preferably in a cozy little armchair, with a cup of coffee or tea beside you, maybe even some cookies and cake too, with zero chances of getting into an accident in case you happen to get sucked into my copy…
… you may continue this way:
https://themysteriousmarketer.com/one-minute-word-hacks/
Allen Walker
The Mysterious “Needing Rehab” Marketer
P.S. I’m still feeling outta it after a sleepless night finishing up this new work. Gotta catch up on my sleep…
Later!
Allen Walker, the Mysterious Marketer, is the marketing genius who’s deleted more 6 & 7 figure businesses than anyone else on the planet (*all because he gets bored). He’s also known as the world’s most genius renaissance marketer. Visit his blog to read thousands of his ‘secret’ copywriting tips for getting paid to grow your email list.
This post (https://themysteriousmarketer.com/i-totally-cant-believe-youre-still-reading-this-sales-page) was originally published by Allen Walker, The Mysterious Marketer. And yes, you can click that link to read his newest secrets for free…